Creative Director & Visual Artist.
With over 12 years in advertising and design, she has worked across fashion, visual arts, film, music and brand creation for major companies. Developing skills in creative-art direction, web design, illustration and photography.
In 2020 she founded her own studio agua, a creative design and craft studio marking her transition to professional independence and deeper engagement in the artistic field.
She collaborates with various talents in the artistic industry and with different prominent brands in the world of advertising and audiovisuals. She actively participates in the creative network of her generation, fostering connections, leading customized teams and contributing to innovative projects.
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Buenos Aires, Argentina.
May. 2023 - ACTUALLY
Creative Director, Design & Curatorship
Sep. 2021 - May 2023
DG Senior & Creative Director.
Clients on México City.
- Creativity and Design of 360º Experiences.
- Virtual Experience: Live & Private Event.
- Artistic Interventions.
- Development of 360º Creative Digital Campaigns.
- Development of Concepts, Ideas, and Key Visuals (KVs).
- Packaging & Graphic Design.
Oct. 2019 - Mar 2021
WEB UX/ UI & Graphic Designer Senior.
Clients: Mercado Libre y Mercado Pago.
- Creative design for social media and web.
- Creation of Key Visual.
- Photo retouching and montages.
- Landing page design.
- Video animation for social media.
- Managing multi-country campaigns.
May. 2018 - Sep. 2019
DG Senior & Creative Director in fashion branding.
Responsible for the 360° communication of the renowned clothing brand: Portsaid. Overall supervision of the design team and the rest of the studio's brands.
- Digital design: social media, newsletters, website design and maintenance.
- Visual merchandising design: creating original graphics for the stores in Buenos Aires, the provinces, and throughout the country.
- Branding for various commercial events.
- Creating press ads for magazines.
- Animations for social media, LED screens, and shopping mall totems.
- Community Manager: active interpersonal relationship with all clients and suppliers.
May. 2018 - ACTUALLY
Graphic Designer, Creative Art Director, Illustrator.
Brand ID Logos, comprehensive branding design, brand manuals and applications, social media, and web design. Book cover design and editing. Posters for short films and cinema. Advertising for brands in La Nación newspaper and VIVA magazine.
Web redesign. Cover art for singles and albums.
Digital illustration, manual collage, hand-drawn illustrations. Photography and art direction for various projects. Community Manager and marketing consultancy. Animation in After Effects.
Oct. 2012 - May 2018
Software Programmer, Database Analyst, MYSQL language and SQL Server.
- Digital Development of optimization processes.
- Reporting and statistics.
- Planning strategies.
- BackOffice.
Oct. 2012 - Mar. 2018ROHRAnalista de Base de Datos. Programación Web / lenguaje MYSQL y SQL Server.
- Desarrollo de procesos de optimización.
- Reportería y estadística.
- Planificación de estrategías.
- BackOffice